Reducing your carbon footprint no longer means having to compromise on safety or comfort. One of Bridgestone's most impressive technological achievements yet, the ECOPIA achieves a perfect synergy between superior safety and environmental performance.
By limiting internal friction, the ECOPIA's revolutionary compound significantly reduces the rolling resistance of your tyres without giving an inch when it comes to stability, traction or dynamic handling. The ECOPIA's incredible capability translates into improved mileage, lower carbon emissions and a smoother, more efficient ride.
Tread lightly but surely with ECOPIA.
As the flagship brand for Bridgestone's environmentally friendly range, ECOPIA combines outstanding stability and response with extremely low rolling resistance, superb fuel economy and reduced CO2 emissions. ECOPIA lets you tread lightly but surely, achieving a perfect synergy between superior safety and environmental performance.